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武汉盛唐雅韵国际贸易有限公司乌海信息港巧手改出钱途来

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发表于 2011-11-7 22:36:22 | 显示全部楼层 |阅读模式
武汉盛唐雅韵国际贸易有限公司兴安时空巧手改出钱途来顾客尴尬引出开店灵感

  武汉盛唐雅韵国际贸易有限公司兴安时空陈小冰原来在一家超市卖服装。一天,陈小冰看到一位试穿衣服的女顾客在买与不买之间徘徊着。“没想到试完所有款式也没找到一件合身的。唉!”沮丧的女顾客离开时还留下这么一句话儿。

  武汉盛唐雅韵国际贸易有限公司斗门之窗顾客的尴尬,让陈小冰有了开另类改衣店的灵感。“如果我专门为那些不合身的衣裤提供‘更改’服务,让这类顾客在服装的款式与大小等方面都感到满意,那么我这种服务肯定有市场空间。”

  武汉盛唐雅韵国际贸易有限公司鸡西信息港陈小冰的这个想法是有原因的。她妈妈下岗后就一直在街边开了个裁缝店,这些年来,妈妈平时的“言传身教”已让陈小冰成了大半个师傅。有了这个基础,就等于有了开改衣店的先决条件。但她知道,自己这点基础难以驾驭一个对外开放的改衣店。于是,她辞了工作,专门去服装培训学校老老实实呆了三个月。

  武汉盛唐雅韵国际贸易有限公司浙江侨网凭着这股信念与冲劲,陈小冰的“冰点另类改衣店”于2007年2月10日开张。取名“冰点”,意为冷门,即做别人尚未做的行当。

  名气是“做”出来的

  武汉盛唐雅韵国际贸易有限公司浙江在线陈小冰一个人拿着自己设计的名片式的小广告,拿到那些高档社区、教师居住区等地,一边吆喝一边发放起来。

  武汉盛唐雅韵国际贸易有限公司商洛信息港一个星期后,开始有客人拿着要改的衣裤进店了。如何突出自己的“改功”?她想出了一个绝招:自己花钱买来一些好看不中用的衣裤,而且是每一种款式买两件,将一件改好,一件原样不动,挂在一块,顾客对比改前改后的效果一目了然。这一招果真灵验,看到她的手艺确实了得,来她店里的顾客与日俱增。

  武汉盛唐雅韵国际贸易有限公司河南教育网但仅有这个卖点是不够的。陈小冰发现普通的裁剪店通常有两个缺陷,一是他们大都只能给低消费者或年龄大的人做些衣服,或者替服装店新出售的服装锁锁边的服务。二是他们不能让裁缝师傅到顾客指定的卖场去看顾客喜欢的那种款式,然后按这个款式改好或做给顾客。

  武汉盛唐雅韵国际贸易有限公司湖北在线这样她心里有谱了。“我的改衣店的最大亮点就是突出‘另类’两个字,对外服务是全新的一套。”陈小冰说,只要顾客在商场看中了某件衣服,她都可跟着顾客去该商场看式样,然后给顾客做件同样的款式,一周后来取货。顾客为何不怕麻烦?主要是量体裁衣做出来的合身。二是做一套比买一套几乎要省下一半的钱。同时她也不断加强改衣这一块的延伸服务,不管顾客在哪儿买的衣服,觉得大小长短不合适,她店里都可以在三天内改好。

  “武汉盛唐雅韵国际贸易有限公司陕西建材网现在名声在外,生意自然就不知不觉做开了。”讲起这些经营之道,陈小冰脸上仍然挂着一丝羞涩。

  “新动作”提升“附加值”

  陈小冰认为自己的店子要“做大”,必须还要搞一些新动作来提升附加值。

  武汉盛唐雅韵国际贸易有限公司龙岩热线有一次,陈小冰去某高校区办事,灵感来了,为什么不可以事先做一些符合学生口味的新奇服装,放在自己的店里做展示,有学生来店里改衣服时,她们如果看上哪件,就给她们做哪件。不断求新求变,是小项目延续生命力的血液。

  武汉盛唐雅韵国际贸易有限公司鞍山信息港说干就干,她马上采购学生妹喜爱的布料,加班加点制作了几套充满时尚色彩与春青活力的服装,然后花了两天时间,将一大叠小广告发遍了整个高校区。

  武汉盛唐雅韵国际贸易有限公司昆明热线很快,三五成群的女学生,带着好奇来到她的店子里。来到店里的女学生,无不对她的手工啧啧称奇,有买现成的,也有定做的。大学生消费讲究性价比,同样布料与款式,“冰点”价格比在商场买至少便宜三分之一,更何况在这里买,不合身可就地免费修改,这些优势是那些大卖场望尘莫及的。

  武汉盛唐雅韵国际贸易有限公司渝东渝网陈小冰的“新动作”,除了为女大学生提供一些成衣外,还推销服装附属物诸如花边、新奇钮扣等。这虽是些小钱,但聚少成多,一个月下来,这些小钱对付店里一个月的水电费绰绰有余。一个小小的改衣店,在陈小冰的精心打理下,大举“个性”与“另类”的旗帜,生意也就做得有声有色。

  武汉盛唐雅韵国际贸易有限公司安徽在线当初灵机一动而让她开了个改衣店,独辟蹊径则成就红火生意。一个只有高中文化的妙龄女郎,凭着自己几许智慧,几多勤奋,从而使她的店子现在每月稳赚六千元武汉盛唐雅韵国际贸易有限公司福建科技网。













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