在索马里做生意小贴士

郑瑟

来源：business-somalia

The country of Somalia has been through turbulent times and a period of turmoil. So it fails to secure a positive reputation and a strong commercial backup. Civil strife, fake currency rackets, political unrest and the perpetual problem of pirates have tarnished the commercial image as well as the financial image of Somalia. An unstable government and paucity of natural resources has hindered the economic growth of Somalia. Somalia is tormented with many developmental challenges that discourage businesses to establish their entities in this country.


索马里这个国家经历过一段动乱时期。所以，这里给人们的印象是不太安全，商业环境不稳定。内乱，假币，政治动乱，盗版等问题的突出，严重玷污了索马里的商务环境。政局不稳定，自然资源匮乏严重阻碍索马里的经济发展。索马里的发展面临着严峻的挑战，使得外来投资者无法安心在此成立公司。


Entrepreneurs were for a long time not willing to invest in Somalia due to the trade imbalance, poor investment climate and the dwindling import and export activities. Global giants feel apprehensive to set up a commercial base in Somaliland. Its history acts a deterrent to the investors.


由于贸易不平衡，不好的投资环境，进出口贸易的萎缩，很长一段时间以来，企业家都不愿在索马里投资。国际巨头对于在索马里设立商业基地很是担忧。这里的历史使得投资者对这里敬而远之。


The situation in Somalia is changing for the better. Business groups can set up businesses here confidently.


索马里情况正在好转。企业可以很安全地在这里开展商务活动。


A few tips are being given for the young entrepreneurs to set up business in Somaliland.


对于想在索马里创业的年轻企业家，这里有一些小贴士。


- Prior to starting a business in Somalia, you need to gather substantial information on the economic, cultural and political edifice of the country. You have to understand in detail each and every aspect of commercial dealings.


在索马里创业之前，你首先要收集关于这里的经济，文化，和政局等大量信息。你要详细地了解这里的商务交易细节。


- You have to master the social and business etiquettes so that you can interact with the local people there. You should know that starting a business in Africa is different from starting one in Europe.


你要掌握这里的社交和商务礼仪，所以才能更好地与当人人民进行互动。要明白在非洲做生意与欧洲差别很大。


- While serving the population of Somaliland, you must be aware of the behavior of the customer and preferences so that you can design your product accordingly. Your product must appeal the targeted audience.


当为索马里人民服务的时候，你要去了解当地人民的习惯和爱好，所以你才能更好地设计出受欢迎的产品。你的产品一定要对目标客户有足够的吸引力。


- You ought to learn more about the factors that have a considerable impact on the economy of Somalia. This is prerequisite for starting a business in Somalia.


对于一些对索马里经济有一定冲击和影响的因素，你一定要去了解。这是在索马里做生意的前提。


- Collect information about the mail industrial sectors of Somalia its government, currency, trade activities and nature of economy. If you are well versed with the trade agreements, then you can carry out export and import business peacefully.


收集索马里的行业信息，它的政府，货币，商业活动和经济性质。如果你精通这些贸易协定，你就能够畅通无阻地在这里做进出口生意。


- When you set up brand new commercial units in Somalia, it is advisable to follow the official norms. You should know about the rules of initiating a new enterprise in Somalia.


当你在索马里设立新公司的时候，比较明智的做法是遵循官方规则。你要理解在索马里设立企业的一些规范。


- Your contacts with the seats of power like the Embassy of Somalia, the Somali chamber of Commerce will help you get your work done fast without any hindrance. You will establish yourself soon with their interference. Your connections will help you out.


你和索马里一些政府人员打交道能够助你更为畅通无阻地完成工作，比如，索马里大使馆，索马里商会。在他们的协助下，你能够更快地使公司上轨道，你所拥有的这些关系将会助你一臂之力。


You have to convince the people of Somalia that your business will bring forth social welfare. After explaining to them the commercial advantages of your business. It is not altogether impossible to set up a business in Somalia. You have to do a lot of hard work before actually embarking on a business in Somalia. Somalia has business prospects now. Venture out and explore the possibilities. Follow the tips for doing business in Somalia and you will be benefitted. You will not regret your decision on investing in the nation.


你要向索马里人民解释，你生意的商业优势，并说服索马里人民你的生意将会给他们带来社会福利。在索马里创业不是不可能的。在索马里创业之前，你要做很多工作。索马里现在的经济前景良好。去那边探索，开发可能性。遵循这些在索马里创业的小贴士，你会受益。你将不会后悔在索马里作投资的决定。